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Irrigation Management Technology |
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IRM 1223 - Irrigation Troubleshooting and Repair 3 SH
(Prerequisites: ENG 0113 , MAT 1233 , REA 0123 ) Students will develop a working knowledge of a volt/ohm meter, basic electronic principles applied to irrigation and be able to diagnose and repair various malfunctions in the components of an irrigation system. (1 hr lecture, 4 hr lab)
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IRM 1243 - Irrigations Systems Installation II 3 SH
(Prerequisites: ENG 0113 , MAT 0123 , REA 0123 ) Students will learn about installation techniques for micro-irrigation, nursery applications, large turf, and golf courses. Students will be exposed to technical renovation procedures and remedies that occur in the field. Students will learn advanced irrigation equipment and tools and how to apply them in the work place. (2 hr lecture, 2 hr lab)
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IRM 2233 - Irrigation Pumps, Controls and Relays 3 SH
(Prerequisites: ENG 0113 , MAT 1233 , REA 0123 ) Introduction to basic operation and maintenance of irrigation pumps, controls, and relays in residential and commercial irrigation systems. Determine system requirements such as pump size, gallons per minute, and pressure requirements. (2 hr lecture, 2 hr lab)
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IRM 2313 - Irrigation Auditing 3 SH
(Prerequisites: , IRM 1144 , IRM 1223 or written documentation of 1 year field experience in the irrigation industry) Students will learn how to perform field tests on irrigation systems to determine efficiency, as well as to combine plant water use, soils, and local weather data to calculate accurate water schedules for irrigation systems. (2 hr lecture, 2 hr lab)
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IRM 2923 - Irrigation Supervised Work Experience 3 SH
(Prerequisites: Minimum 12 SCH Irrigation Management Courses or consent of instructor) Supervised training in irrigation management with selected irrigation companies, landscape installation and management companies, golf courses, or irrigation manufacturing companies and dealers‘ facilities. (400 hrs minimum on the job work hours.)
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Journalism |
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JOU 1111 - College Publications I 1 SH
Participation in the production of the college newspaper or yearbook.
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JOU 1121 - College Publications II 1 SH
Participation in the production of the college newspaper or yearbook.
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JOU 1313 - News Writing and Reporting I 3 SH
An introductory course in journalism designed to teach news writing and reporting, the construction of the news article with an emphasis on source news, features, sports, and interview stories and editorials. (3 hr lecture)
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JOU 1323 - News Writing and Reporting II 3 SH
An advanced journalism course designed to teach new writing and editing with an emphasis on news, features, sports and editorials. (3 hr lecture)
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JOU 2111 - College Publications III 1 SH
Open to journalism majors only who successfully completed JOU 1111 , JOU 1121 , JOU 1313 , and JOU 1323 , or by consent of instructor. Laboratory work will include coverage of news events on campus, photography, sports writing, and editorial writing. Advancement in skill of headline writing, copy editing, and make-up and design will also be stressed.
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JOU 2121 - College Publications IV 1 SH
Open to journalism majors only who have successfully completed JOU 1111 , JOU 1121 , JOU 1313 , JOU 1323 , and JOU 2111 ; or by consent of instructor. Laboratory work will include coverage of news events on campus, photography, and editorial writing. Advancement in skills in headline writing, copy editing, and make-up and design will be stressed.
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Landscape Management Technology |
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HLT 1113 - Plant Materials I 3 SH
(Prerequisites: ENG 0123 , MAT 0123 , ) (Pre/Corequisites: , ) A survey of common ornamental plants used in landscaping including deciduous and evergreen trees, shrubs, vines, ground covers, annuals and perennials. Includes instruction in basic classification, identification procedures, identifying characteristics, maintenance, and use of the plants in a horticulture setting. (1 hr lecture, 4 hr lab)
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HLT 1123 - Plant Materials II 3 SH
(Prerequisites: ENG 0123 , MAT 0123 , REA 0133 , HLT 1113 ) A continuation of Plant Materials I with an emphasis on foliage, interior and flowering plants. (1 hr lecture, 4 hr lab)
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HLT 1223 - Green Industry Seminar 3 SH
(Prerequisites: ENG 0123 , MAT 1233 , REA 0133 ) A course designed to provide an overview of current Green Industry events and job opportunities in the industry and specific landscape and horticulture related topics. (3 hr lecture)
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HLT 1411 - Leadership Management I 1 SH
(Prerequisites: ENG 0113 , MAT 0123 , REA 0123 ) This course develops an awareness of interpersonal skills essential for job success. Topics include: self-image, team building, leadership skills, time and stress management, and human resource management. (2 hr lab)
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HLT 1421 - Leadership Management II 1 SH
(Prerequisites: ENG 0113 , MAT 0123 , REA 0123 , HLT 1411 ) This course develops an awareness of interpersonal skills essential for job success. Topics include: self-image, team building, leadership skills, time and stress management, and human resource management. (2 hr lab)
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HLT 1431 - Leadership Management III 1 SH
(Prerequisites: ENG 0113 , MAT 0123 , REA 0123 , HLT 1421 ) This course develops an awareness of interpersonal skills essential for job success. Topics include: self-image, team building, leadership skills, time and stress management, and human resource management. (2 hr lab)
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HLT 1441 - Leadership Management IV 1 SH
(Prerequisites: ENG 0113 , MAT 0123 , REA 0123 , HLT 1431 ) This course develops an awareness of interpersonal skills essential for job success. Topics include: self-image, team building, leadership skills, time and stress management, and human resource management. (2 hr lab)
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HLT 1513 - Landscape Design I 3 SH
(Prerequisites: ENG 0113 , MAT 0123 , REA 0123 DDT 1113 An introduction to the concepts, principles and elements of landscape design. Includes instruction and practice in the use of drawing instruments, supplies, and conducting a site analysis. (1 hr lecture, 4 hr lab)
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HLT 1614 - Landscape Equipment Operation and Maintenance 4 SH
(Prerequisites: ENG 0113 , MAT 0123 , REA 0123 ) A course to provide instruction and practice in the safe, proper operation and maintenance of landscaping equipment to include hand tools, small engines, and tractors and tractor attachments. (2 hr lecture, 4 hr lab)
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HLT 2113 - Turfgrass Management 3 SH
(Prerequisites: ENG 0123 , MAT 0123 , REA 0123 ) A course to provide instruction and practice in the identification, selection, installation, and management/ maintenance of turfgrasses. (2 hr lecture, 2 hr lab)
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HLT 2123 - Green Industry Cost Estimating 3 SH
(Prerequisites: ENG 0123 , MAT 0123 , REA 0123 ) A course designed to introduce budgeting and estimating fundamentals used in the landscape and irrigation industries. Computer programs are utilized to develop simulated project pricing. (3 hr lecture)
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HLT 2124 - Landscape Maintenance and Weed Control 4 SH
(Prerequisites: ENG 0113 , MAT 0123 , REA 0123 ) A course to provide instruction and practice in the maintenance of trees, shrubs, and other greenscape features. Includes instruction in the use of herbicides and other weed control measures. (2 hr lecture, 4 hr lab)
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HLT 2133 - Entomology 3 SH
(Prerequisites: ENG 0123 , MAT 0123 , REA 0133 , BIO 1311 , BIO 1313 ) A course to provide instruction in the life cycles of insects, damage, economic importance, pest control, and pesticide management and safety on landscape ornamental plants and turfgrass. (2 hr lecture, 2 hr lab)
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HLT 2143 - Plant Pathology 3 SH
(Prerequisites: ENG 0123 , MAT 0123 , REA 0123 , BIO 1311 , BIO 1313 ) A course to provide instruction in the basic principles of ornamental and turfgrass diseases and disease control, which will include life cycles of pathogens, host plants, symptoms and diagnoses, and pesticide management and safety. (2 hr lecture, 2 hr lab)
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HLT 2313 - Landscape Business Management 3 SH
(Prerequisites: ENG 0123 , MAT 1233 , REA 0133 ) A course to provide instruction and practice regarding the management of a landscape operation. Includes instruction in: estimating and bidding; personnel management, supervision, development; and business practices. (3 hr lecture)
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HLT 2523 - Landscape Design II 3 SH
(Prerequisites: HLT 1513 ) A continuation of Landscape Design I with emphasis on planting design, preparation and presentation of landscape plans using computer-aided landscape software. (1 hr lecture, 4 hr lab)
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HLT 2713 - Landscape Construction 3 SH
(Prerequisites: ENG 0113 , MAT 1233 , REA 0133 ) A course which provides instruction and practice in the installation of a landscape plan to include site preparation, installation of site amenities, bed preparation and planting, and shrub and tree planting. (1 hr lecture, 4 hr lab)
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HLT 2824 - Irrigation and Lighting Systems 4 SH
(Prerequisites: HLT 1513 ) A course to investigate the types of irrigation/lighting systems. Discussion will include the installation and maintenance of these systems. (2 hr lecture, 4 hr lab)
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HLT 2913 - Special Problems in Landscaping Management Technology 3 SH
(Prerequisites: Consent of instructor) A course designed to provide the student with application of skills and knowledge gained in other career-technical courses. The instructor works closely with the student to insure that the selection of a project will enhance the student‘s learning experience. (6 hr lab)
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HLT 2923 - Internship in Landscaping Management Technology 3 SH
(Prerequisites: Minimum 12 SCH Landscape Management courses or consent of instructor) A course to allow students to apply skills and knowledge gained through the Landscape Management program in a job setting with a selected landscape business. (400 hours minimum on the job work hours.)
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HLT 2933 - Internship II in Landscaping Management Technology 3 SH
(Prerequisites: HLT 2923 , Minimum of 15 SCH Landscape Management courses or consent of instructor) A course to allow students to apply skills and knowledge gained through the Landscape Management program in a job setting with a selected landscape business. (400 hours minimum on the job work hours.)
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Laser Electro-optic Technology |
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LOT 2313 - Fiber Optics Systems 3 SH
This course is designed to introduce the student to optical fibers. Topics covered include types of fiber, fabrication, measurements, packaging, couplings, splices, connectors, sources, detectors, and systems examples. (2 hr lecture, 2 hr lab)
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Leadership |
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LEA 1811 - Leadership and Organization Skills I 1 SH
A study of leadership styles and skills, roles and functions of officers of student organizations. Includes parliamentary procedure, communication, conducting effective meetings, and working with volunteers. (1 hr lecture)
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LEA 1812 - Leadership and Organization Skills I 2 SH
A study of leadership styles and skills, roles and functions of officers of student organizations. Includes parliamentary procedure, communication, conducting effective meetings, and working with volunteers. (1 hr lecture and 2 hr service learning)
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LEA 1813 - Leadership and Organization Skills I 3 SH
A study of leadership styles and skills, roles and functions of officers of student organizations. Includes parliamentary procedure, communication, conducting effective meetings, and working with volunteers. (2 hr lecture and 2 hr service learning)
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LEA 1821 - Leadership and Organization Skills II 1 SH
(Prerequisites: LEA 1811 , LEA 1812 or LEA 1813 ) Continued study of Leadership and Organizational Skills I; ice breakers; traits of members and joiner; non-verbal communication; role functions in groups; time management; stress management; role of constitution; Meyers Briggs type indicator; planning and goal setting; passing the gavel. (1 hr lecture)
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LEA 1822 - Leadership and Organization Skills II 2 SH
(Prerequisites: LEA 1811 , LEA 1812 or LEA 1813 ) Continued study of Leadership and Organizational Skills I; ice breakers; traits of members and joiner; non-verbal communication; role functions in groups; time management; stress management; role of constitution; Meyers Briggs type indicator; planning and goal setting; passing the gavel. (1 hr lecture and 2 hr service learning)
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LEA 1823 - Leadership and Organization Skills II 3 SH
(Prerequisites: LEA 1811 , LEA 1812 or LEA 1813 ) Continued study of Leadership and Organizational Skills I; ice breakers; traits of members and joiner; non-verbal communication; role functions in groups; time management; stress management; role of constitution; Meyers Briggs type indicator; planning and goal setting; passing the gavel. (2 hr lecture and 2 hr service learning)
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LEA 1911 - Leadership and Communication Skills Development I-Recruiting and Public Relations 1 SH
This course familiarizes the student with his/her responsibilities as a member of the recruiting/public relations team. It explores leadership skills, communication, and factual information about the college. Through this course the student will be able to function as a representative in recruitment and in public relations. (1 hr lecture)
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LEA 1912 - Leadership and Communication Skills Development I-Recruiting and Public Relations 2 SH
This course familiarizes the student with his/her responsibilities as a member of the recruiting/public relations team. It explores leadership skills, communication, and factual information about the college. Through this course the student will be able to function as a representative in recruitment and in public relations. (1 hr lecture and 2 hr service learning)
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LEA 1913 - Leadership and Communication Skills Development I-Recruiting and Public Relations 3 SH
This course familiarizes the student with his/her responsibilities as a member of the recruiting/public relations team. It explores leadership skills, communication, and factual information about the college. Through this course the student will be able to function as a representative in recruitment and in public relations. (2 hr lecture and 2 hr service learning)
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LEA 1921 - Leadership and Communication Skills Development II-Recruiting and Public Relations 1 SH
A continuation of Leadership and Communication Skills Development I. (1 hr lecture)
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LEA 1922 - Leadership and Communication Skills Development II-Recruiting and Public Relations 2 SH
A continuation of Leadership and Communication Skills Development I. (1 hr lecture and 2 hr service learning)
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LEA 1923 - Leadership and Communication Skills Development II-Recruiting and Public Relations 3 SH
A continuation of Leadership and Communication Skills Development I. (2 hr lecture and 2 hr service learning)
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LEA 2811 - Leadership and Organization Skills III 1 SH
(Prerequisites: LEA 1811 , LEA 1812 or LEA 1813 and LEA 1821 , LEA 1822 , or LEA 1823 ) Continued study of Leadership and Organizational Skills II; participates fully in class; experiential roles chairing committees and events; lead decision making techniques; nominal group technique, consensus, force field analysis, brain storming; observe and give feedback to group on role functions in group; lead planning and goal setting groups; assist teacher with exercises; serves as officer/chairman of student government committee. (1 hr lecture)
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LEA 2812 - Leadership and Organization Skills III 2 SH
(Prerequisites: LEA 1811 , LEA 1812 or LEA 1813 and LEA 1821 , LEA 1822 , or LEA 1823 ) Continued study of Leadership and Organizational Skills II; participates fully in class; experiential roles chairing committees and events; lead decision making techniques; nominal group technique, consensus, force field analysis, brain storming; observe and give feedback to group on role functions in group; lead planning and goal setting groups; assist teacher with exercises; serves as officer/chairman of student government committee. (1 hr lecture and 2 hr service learning)
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LEA 2813 - Leadership and Organization Skills III 3 SH
(Prerequisites: LEA 1811 , LEA 1812 or LEA 1813 and LEA 1821 , LEA 1822 , or LEA 1823 ) Continued study of Leadership and Organizational Skills II; participates fully in class; experiential roles chairing committees and events; lead decision making techniques; nominal group technique, consensus, force field analysis, brain storming; observe and give feedback to group on role functions in group; lead planning and goal setting groups; assist teacher with exercises; serves as officer/chairman of student government committee. (2 hr lecture and 2 hr service learning)
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LEA 2911 - Leadership and Communication Skills Development III-Recruiting and Public Relations 1SH
A continuation of Leadership and Communication Skills Development II. (1 hr lecture)
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LEA 2912 - Leadership and Communication Skills Development III-Recruiting and Public Relations 2 SH
A continuation of Leadership and Communication Skills Development II. (1 hr lecture and 2 hr service learning)
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LEA 2913 - Leadership and Communication Skills Development III-Recruiting and Public Relations 3 SH
A continuation of Leadership and Communication Skills Development II. (2 hr lecture and 2 hr service learning)
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LEA 2921 - Leadership and Communication Skills Development IV-Recruiting and Public Relations 1 SH
A continuation of Leadership and Communication Skills Development III. (1hr lecture)
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LEA 2922 - Leadership and Communication Skills Development IV-Recruiting and Public Relations 2 SH
A continuation of Leadership and Communication Skills Development III. (1 hr lecture and 2 hr service learning)
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LEA 2923 - Leadership and Communication Skills Development IV-Recruiting and Public Relations 3 SH
A continuation of Leadership and Communication Skills Development III. (2 hr lecture and 2 hr service learning)
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Life Skills |
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LLS 0111 - Essential College Skills Lab I 1 SH
(Prerequisites: ACT Composite of 1-13 or Placement Level 1) (Corequisites: LLS 0113 ) Computer-based drill for enhancement for proficiency in developmental reading, English, and mathematics. (3 hr lab)
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LLS 0113 - Essential College Skills I 3 SH
(Prerequisites: ACT Composite of 1-13 or Placement Level 1) (Corequisites: LLS 0111 ) This course is designed to aid in the development of vital study skills (note-taking, memory techniques, preparation for tests), critical thinking strategies, self-discovery techniques, and self-management tools. It includes strategies students need to become confident, successful, life-long learners. (3 hr lecture)
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LLS 0121 - Essential College Skills Lab II 1 SH
(Prerequisites: ACT Composite of 14-15 or Placement Level 2) (Corequisites: LLS 0123 ) Computer based drill for enhancement of proficiency in developmental reading, English, and mathematics. (3 hr lab)
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LLS 0123 - Essential College Skills II 3 SH
(Prerequisites: LLS 0113 or ACT Composite of 14-15 or Placement Level 2) (Corequisites: LLS 0121 ) This course is designed to support the student in the successful completion of his or her other college courses by teaching the application of specific study skills and learning strategies. Topics include learning strategies for English, Math, Science, Reading and vocabulary development, and library research. (3 hr lecture)
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LLS 1151 - College Life 1 SH
College life offers group experiences in study skills, career exploration, self affirmation, and values clarification. This course is designed to assist the first time student in bonding to the college and to a small group of students. (1 hr lab)
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LLS 1211 - Self Affirmation 1 SH
Processes, activities, information to assist people to become more aware of their strengths and to improve their self concepts. (2 hr lecture)
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LLS 1222 - Life Skills Development 2 SH
Topics include a variety of subjects designed to bring out the natural skills of the individual. (2 hr lecture)
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LLS 1312 - Orientation 2 SH
This course is designed to help students adjust to college life. It includes a study of personal and social adjustment. It teaches effective study habits, reading methods, use of the library, note taking, report writing and gives the student guidance in collegiate life. The internet portion teaches competencies to manage personal finances. (2 hr lecture)
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LLS 1321 - Career Exploration 1 SH
To assist students in selecting a college major. Interest tests, personality inventories, and aptitude tests to help students choose careers. A variety of occupational learning experiences. (2 hr lecture)
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LLS 1413 - Improvement of Study 3 SH
(Prerequisites: ACT Composite of 16-36 and/or Placement Level 4) This course is designed to aid the student in three basic areas: adjustment to college life, development of good study skills, and the formation of good test taking skills. (3 hr lecture)
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Machine Tool Technology |
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MST 1115 - Power Machinery I 5 SH
A course in the operation of power machinery. Includes instruction and practice in the operation of lathes, drill presses, and vertical mills. (1 hr lecture, 8 hr lab)
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MST 1125 - Power Machinery II 5 SH
(Prerequisites: MST 1115 ) A continuation of Power Machinery I with emphasis on more advanced applications of lathes, mills, shapers, and precision grinders. (1 hr lecture, 8 hr lab)
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MST 1313 - Advanced Shop Mathematics 3 SH
An applied mathematics course designed for machinists. Includes instruction and practice in algebraic and trigonometric operations essential for successful machining. (2 hr lecture, 2 hr lab)
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MST 1413 - Blueprint Reading 3 SH
A course in blueprint reading designed for machinists. Includes instruction and practice in reading and applying industrial blueprints. (2 hr lecture, 2 hr lab)
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MST 1423 - Advanced Blueprint Reading 3 SH
(Prerequisites: MST 1413 ) A continuation of Blueprint Reading with emphasis on advanced features of technical prints. Includes instruction on the identification of various projections and views and on different assembly components. (2 hr lecture, 2 hr lab)
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MST 1613 - Precision Layout 3 SH
An introduction to the concepts and practice of precision layout for machining operations. Includes instruction and practice in the use of layout instruments. (2 hr lecture, 2 hr lab)
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MST 2135 - Power Machinery III 5 SH
(Prerequisites: MST 1125 ) A continuation of the Power Machinery II course with emphasis on advanced applications of the engine lathe, milling, and grinding machine. (2 hr lecture, 6 hr lab)
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MST 2144 - Power Machinery IV 4 SH
(Prerequisites: MST 2135 ) A continuation of Power Machinery III with emphasis on highly advanced operations on the milling machine, engine lathe, and precision grinder. (2 hr lecture, 4 hr lab)
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MST 2714 - Computer Numerical Control Operations I 4 SH
An introduction to the application of computer numerical control (CNC) and computer assisted manufacturing (CAM) techniques and practices. Includes instruction and practice related to the use of the Cartesian coordinate system, programming codes and commands and tooling requirements for CNC/CAM machines. (3 hr lecture, 2 hr lab)
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MST 2725 - Computer Numerical Control Operations II 5 SH
(Prerequisites: MST 2714 ) A continuation of Computer Numerical Control Operations I. Includes instruction in writing and editing CNC programs, machine setup and operation, and use of CAM equipment to program and operate CNC machines (CNC lathes, CNC mills, and CNC machine centers.) (2 hr lecture, 6 hr lab)
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MST 2813 - Metallurgy 3 SH
Concepts of metallurgy including instruction and practice in saftey, metal identification, heat treatment, and hardness testing. (2 hr lecture, 2 hr lab)
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MST 2913 - Special Problem in Machine Shop 3 SH
(Prerequisites: Minimum of 12 SH in Machine Shop Technology related courses) A course designed to provide the student with practical application of skills and knowledge gained in other Machine Shop courses. The instructor works closely with the student to insure that the selection of a project will enhance the student‘s learning experience. (6 hr lab)
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MST 2926 - Supervised Work Experience 6 SH
(Prerequisites: Consent of instructor and the completion of at least one semester of advanced course work in Machine Shop Technology) A cooperative program between industry and education that is designed to integrate the student‘s technical studies with industrial experience. (18 hr internship)
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Marketing Management Technology |
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MMT 1113 - Principles of Marketing I 3 SH
Study of principles and problems of marketing goods and services and methods of distribution from producer to consumer. Types, functions, and practices of wholesalers and retailers and efficient techniques in the development and expansion of markets. (3 hr lecture)
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MMT 1123 - Marketing Applications 3 SH
(Prerequisites: MMT 1113 or approval of instructor) A project based course as a continuation of MMT 1113 . (3 hr lecture)
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MMT 1313 - Personal Selling 3 SH
Basic principles and techniques of professional sales and their practical application. Topics include elements of consumer behavior, developing selling strategies, closing and servicing a sale, and developing consumer relations. (3 hr lecture)
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MMT 1323 - Advertising 3 SH
The role of advertising as a promotional tool. Topics included are product and consumer analysis, media selection, and creation of advertisements. (3 hr lecture)
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MMT 1413 - Merchandising Math 3 SH
(Prerequisites: MAT 0113 or Level II Math Placement) Study of the mathematical calculations involved in the merchandising process. Fundamental principles and operations in buying, pricing, and inventory control. (3 hr lecture)
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MMT 1711 - Marketing Seminar I 1 SH
Develops leadership skills and human relations skills necessary for success in the field of marketing management. Special programs and activities will address topics directly related to marketing careers and career development. Emphasis will be placed on developing civic, social, and business responsibilities. (2 hr lab)
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MMT 1721 - Marketing Seminar II 1 SH
Develops leadership skills and human relations skills necessary for success in the field of marketing management. Special programs and activities will address topics directly related to marketing careers and career development. Emphasis will be placed on developing civic, social, and business responsibilities. (2 hr lab)
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MMT 1731 - Marketing Seminar III 1 SH
Develops leadership skills and human relations skills necessary for success in the field of marketing management. Special programs and activities will address topics directly related to marketing careers and career development. Emphasis will be placed on developing civic, social, and business responsibilities. (2 hr lab)
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MMT 1741 - Marketing Seminar IV 1 SH
Develops leadership skills and human relations skills necessary for success in the field of marketing management. Special programs and activities will address topics directly related to marketing careers and career development. Emphasis will be placed on developing civic, social, and business responsibilities. (2 hr lab)
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MMT 1753 - Marketing Seminar 3 SH
Develops leadership skills and human relations skills necessary for success in the field of marketing management. Special programs and activities will address topics directly related to marketing careers and career development.. Emphasis will be placed on developing civic, social, and business responsibilities. (3 hr lecture)
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MMT 2213 - Principles of Management 3 SH
A study of the basic principles and functions of organizational management with a special emphasis on planning, organizing, directing, staffing, and controlling. (3 hr lecture)
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MMT 2233 - Human Resource Management 3 SH
Objectives, organization, and functions of human resource management. Emphasis is placed on selection and placement, job evaluation, training, education, safety, health, employer-employee relationships, and employee services. (3 hr lecture)
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MMT 2243 - Marketing Case Studies 3 SH
(Prerequisites: MMT 1123 ) The study of effective marketing management decision making through case study analysis. (3 hr lecture)
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MMT 2313 - E-Commerce Marketing 3 SH
This course introduces the fundamental opportunities and challenges associated with e-commerce activities. Topics include: designing the user interface, Web security, electronic payment systems, promotions, and legal issues involved in creating a functioning on-line business. (3 hr lecture)
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MMT 2333 - Multimedia Presentations for Marketing 3 SH
Design and delivery of multimedia marketing presentations through the use of appropriate multimedia software and tools. Topics include marketing design concepts and related marketing communication strategies. (2 hr lecture, 2 hr lab)
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MMT 2343 - Marketing Web Page Design 3 SH
Use creative marketing strategies, concepts, and techniques to design Web sites that will reach designated target markets. (2 hr lecture, 2 hr lab)
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MMT 2423 - Retail Management 3 SH
Study of retailing processes, including functions performed, principles governing effective operation, and managerial problems resulting from current economic and social trends. (3 hr lecture)
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MMT 2513 - Entrepreneurship 3 SH
Overview of key marketing concepts, methods, and strategic issues relevant to entrepreneurs and the activities that are involved with planning, establishing, and managing a small business enterprise. Topics to be covered include planning, location, analysis, financing, and development of a business plan. (3 hr lecture)
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MMT 2523 - Event Management 3 SH
Design a plan for special events, trade and consumer shows, exhibitions, and conventions. (2 hr lecture, 2 hr lab)
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MMT 2613 - International Marketing 3 SH
This course provides students with an overview and understanding of international marketing. This involves an analysis of world markets, their respective consumers and environments, and the marketing management required to meet the demands of constantly changing foreign markets. (3 hr lecture)
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