Mar 27, 2025  
2012-2013 Catalog 
    
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2012-2013 Catalog [ARCHIVED CATALOG]

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MMT 2313 - E-Commerce Marketing

3 SH
This course introduces the fundamental opportunities and challenges associated with e-commerce activities. Topics include: designing the user interface, Web security, electronic payment systems, promotions, and legal issues involved in creating a functioning on-line business. (3 hr lecture)


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